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Hesperia, CA (PRWEB) April 10th, 2006

Independent author Matthew Wayne Selznick makes publishing history this month with the first work of original fiction available in four different media.

Selznick's book, "Brave Men Run - A Novel of the Sovereign Era" was the first novel simultaneously released as a paperback, an e-book in five formats, and a free podcast when it was published in November, 2004. With the addition this month of an available MP3 audio-book on compact disc, "Brave Men Run" has gone from triple-threat to new media landmark.

"Even when I was writing the book," says Selznick, a self-proclaimed evangelist for the DIY (Do It Yourself) ethic, "I knew I would take advantage of new media technologies when it came time to publish."

One of those technologies is podcasting, which allows users to "subscribe" to audio programming downloaded automatically to their computers or portable media players. Until "Brave Men Run," some books had been adapted for podcasting, and some podcasts have been published as books. Matthew Wayne Selznick's "Brave Men Run - A Novel of the Sovereign Era" was the first book simultaneously available for sale as a book, e-book, and for free as a podcast.

"Some people thought it was a mistake to offer the book for free as a podcast," Selznick said. "I was confident it would serve as a marketing tool for the book -- and I was right. Nearly every sale of the paperback and e-book can be traced to a podcast listener... and how many first time authors can say their book has been experienced by tens of thousands?"

In fact, 23,227 unique users from all over the world have downloaded the "Brave Men Run" podcast. Selznick's podcast reading has been praised for enhancing the experience of the book.

Recognizing that podcasts are not for everyone (a high-speed Internet connection is required to really make the technology convenient) prompted Selznick to re-package his podcast as an audio-book in MP3 format.

"Early on, people asked if it an audio-book would be available. I decided to release it as an MP3 CD to keep the retail cost as low as possible."

An MP3 CD audio-book can play in most modern compact disc players and all computers, and allowed the "Brave Men Run Audio Collection" to fit on one CD instead of five.

"Brave Men Run - A Novel of the Sovereign Era" is a science fiction tale featuring a young man with unusual abilities but low self-esteem. When a new race of powerful individuals announce themselves, Nate Charters finds himself on an adventure of self-discovery. The book, set in 1985, has been described as "The Breakfast Club" meets "X-Men."

"Brave Men Run - A Novel of the Sovereign Era" can be ordered at, where visitors can also participate in user forums and read more information about the book. The paperback edition (ISBN 1-4116-5661-X) is also available for order at Borders, Barnes & Noble, and

Matthew Wayne Selznick is an author, freelance editor, expert podcaster, voice talent, web hosting provider, and musician. He is on the Podcast Guild Planning Committee and is a member of ASCAP. He lives in Hesperia, California, where he is at work on his next novel, "Light of the Outsider." He is available for speaking engagements on the subject of new media opportunities for independent creative endeavors and can be reached at


Contact Information:
The Brave Men Run Website:
MWS Media
PO BOX 402081
Hesperia, CA 92340-2081

Book Information:
Title: "Brave Men Run"
Subtitle: "A Novel of the Sovereign Era"
Author: Matthew Wayne Selznick
ISBN: 1-4116-5661-X
Category: Science Fiction / Alternate History
Length: 228 pages
Retail Price: $13.99
Binding: Perfect-bound, 6" x 9" (135 x 203 cm)
Publisher: MWS Media &

Matthew Wayne Selznick
MWS Media
"Because doing it yourself doesn't have to mean going it alone!

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